Price per reel, by who edits it
| Who edits | Price per reel | What you get |
|---|---|---|
| Freelancer (edit only) | RM30–150 | You shoot, they cut, caption and add music. Most published examples sit at RM40–95. |
| Editing service (e.g. HookLab) | RM60–99 | A KL team edits your footage. RM99 for one trial video, RM75 each in a pack of 4, RM60 each in a pack of 10. |
| Agency or production house | RM200–1,550 median RM688 | Usually scripting and shooting too, sometimes ads management. Middle half of 21 prices: RM425–1,100. |
| Social media package with reels | RM875–2,000 upper bound | The fee also covers static posts and account management, so the true cost of the reel is lower. |
| Yourself, in CapCut Pro | RM37.50 a month or RM234.90 a year | The tools, not the edit. Every reel still takes your time. |
| AI editor that finishes the reel (Supacuts) | RM19.97–29.67 | Cut, English and Chinese captions, graphics, music, thumbnail and a style score. Our prices. |
Freelancers: RM30–150 a reel
This is the cheapest human option, and the one to compare against if you already shoot on your phone. Malaysian guides put a 30–60 second TikTok or Reels edit at RM30–150 (Tijarah) or RM40–150 for a short clip cut from footage you own (Gotchaa Lab). A beginner on r/malaysians reported charging RM40 for a one-minute Reels ad. A freelancer on Threads sells 8 videos a month for RM600, which is RM75 a video. One buyer on Threads asked whether RM25 a video was acceptable for 2–3 videos a day, and the post drew 161 comments.
Agencies: a median of RM688 a reel
Agencies and production houses cluster between RM200 and RM1,550 a finished short video. Across 21 published agency prices the median is RM688. The price usually includes a script, a shoot and sometimes motion graphics or ads management, so it buys more than an edit.
- Swifty Agency: RM2,500 for 10 UGC videos (RM250 each), falling to RM200 each at 30. Creators shoot and edit.
- Hashmeta: RM3,500 a month for 12 short videos (RM292 each).
- Zapeus: RM2,888 a month for 10 ad videos with TikTok ads management (RM289 each).
- YUYU Creative: RM5,000 for 10 videos (RM500 each); RM12,000 for 8 on the full-service plan (RM1,500 each).
- ARTO: "typically RM 300–800 per finished video" on its retainers.
- Kode Digital: RM9,900 for 10 shot-and-edited vertical videos (RM990 each).
Monthly retainers that include reels start at about RM2,000–3,800 a month.
Hourly rates and salaries
Videotto's 2026 guide puts entry-level freelance editors at RM30–80 an hour, mid-level at RM80–150, senior at RM150–300 and agencies at RM300–800 or more. It says Klang Valley rates run 20–30% higher. Payscale records an average of RM20.56 an hour for employees with video editing skills (37 profiles, April 2026). A full-time video editor's salary has a median of RM3,500 a month on JobStreet, with the middle half between RM2,800 and RM4,300.
What makes a reel cost more
- Shooting. The biggest jump. Editing footage you shot is RM30–150; a reel the agency also shoots is RM500 or more.
- Length. Most rate cards price clips under 30 or under 60 seconds. Longer edits are quoted separately.
- Captions and languages. Captions are usually included. If you need English and Chinese on the same reel, ask before you book.
- Graphics. Animated text, stickers and motion graphics move a reel from freelancer to agency pricing.
- Turnaround and revisions. 24-hour delivery and extra rounds of changes cost more. Ask how many rounds are included.
- Volume. Packs and retainers lower the price per reel, by about 20–40% in the published examples (HookLab RM99 → RM60, Swifty RM250 → RM200).
What Supacuts costs
We make Supacuts, so weigh this section with that in mind. Supacuts edits your own phone footage into a finished 45–60 second reel: pauses and retakes cut, English and Chinese captions, key-word graphics, b-roll, music and sound, a thumbnail, a post caption and a score of how closely it matches the editing style you chose.
| Plan | Price | Reels | Per reel |
|---|---|---|---|
| First reel | Free | 1 | RM0 |
| Reel Pack | RM89 one-off | 3 | RM29.67 |
| Starter | RM99 a month | 4 | RM24.75 |
| Growth | RM249 a month | 12 | RM20.75 |
| Studio | RM599 a month | 30 | RM19.97 |
| Done-for-you (each reel reviewed by a human editor) | RM1,290 a month | 12 | RM107.50 |
It does not shoot for you, and it is launching in Malaysia now, with a waitlist. If you need a script and a film crew, an agency is the right comparison. If you already film yourself, compare it with a freelancer.
Questions
How much should I pay someone to edit a TikTok or Instagram reel in Malaysia?
For footage you shot yourself, most published freelance prices sit at RM40–95 a reel, and an editing service charges RM60–99. Above RM150, you are usually paying for scripting, shooting or motion graphics.
Is it cheaper to hire a video editor full-time?
A salaried editor costs a median RM3,500 a month before employer contributions. That is cheaper than an agency once you need more than about five reels a month, but more than a freelancer or an AI editor at most small-business volumes.
Why are agency prices so different?
Because they sell different things. A RM250 UGC video, a RM500 production-plan video and a RM1,500 full-service video differ in who shoots, how many people appear, and how much strategy and ads work comes with it.
Do these prices include SST?
Often not. Several agencies on this page state that their prices exclude SST, so check before comparing.
How we collected these prices
On 13 October 2026 we gathered 37 published prices for editing a short-form video in Malaysia: freelancer posts and rate cards, agency price pages, and cost guides. We turned every package into a price per reel (package price ÷ number of videos, using the midpoint of any range) and grouped them by who edits. Prices we only saw in search snippets, or on pages that blocked us, are left out of the figures on this page. Cost guides written by agencies that sell the service are included but treated as estimates.
Sources
- Tijarah, freelance video editing guide (21 Sep 2025): tijarah.com.my
- Gotchaa Lab via Newswav, video editing cost in Malaysia (20 Sep 2026): newswav.com
- Threads: a freelancer's monthly package (6 Jul 2026), @yeppeun_manyo; a buyer's post (9 Apr 2026), @saharulridzwan
- HookLab pricing (checked 22 Oct 2026): myhooklab.com
- Swifty Agency: agency.swifty.my
- Hashmeta: hashmeta.com
- Zapeus: zapeus.com
- YUYU Creative (24 Jun 2026): yuyu-creative.com.my
- ARTO: arto.com.my
- Kode Digital: kodedigital.expert
- Videotto, video editing cost in Malaysia 2026 (20 Apr 2026): videotto.com
- CapCut Pro price in Malaysia, ProductNation (checked 13 Sep 2026): productnation.co
- Payscale, video editing hourly rate in Malaysia (18 Apr 2026): payscale.com
- JobStreet, video editor salary (October 2026): my.jobstreet.com
- Agency guides used for the median: ZenWeb, MediaPlus Digital, BigCast, StoryMarvel, ASC Group roundup.
Last updated 2026-10-23